Associated Press
Updated Wed, November 8, 2023
DETROIT (AP) — The venture capital arms of General Motors and Stellantis are among investors sinking $33 million into a Minnesota company with technology to make magnets for electric vehicle motors without using expensive rare-earth metals.
Niron Magnetics of Minneapolis says it can build permanent magnets by using iron nitride, which is abundant and inexpensive compared with rare-earth minerals.
The investment announced Wednesday comes as electric vehicle sales growth is starting to slow and GM and Ford have started to pull back on their spending. But Kai Daniels, supervising principal of GM Ventures, said the company is proceeding with its EV plans.
“I can tell you today that GM’s commitment to our EV strategy is as strong as ever," she told reporters.
Last month GM announced that it was delaying by about a year the start of electric pickup truck production at a factory north of Detroit. Ford is pushing back $12 billion of EV investment including postponing construction of one of two new EV battery factories in Kentucky.
Neither GM nor Stellantis would say how much they are investing in Niron, but GM said the companies will co-develop EV magnet motor technology. Daniels said the investment will help GM locate its EV supply chain in North America, a key component to make vehicles eligible for U.S. federal tax credits.
Niron Magnetics CEO Jonathan Rowntree said testing shows that the company's magnets work, and the agreement with GM will help the company start large-scale manufacturing.
“The critical path for us is really scaling the technology, so it's implementing the new equipment, the larger scale equipment, to ramp up our manufacturing,” he said.
Niron has 60 employees and plans to double that number by the end of the year, and double again next year as it makes more magnets.
The magnets can be used in consumer electronics, industrial motors, pumps, compressors, wind turbines and other products, Niron said.
GM, Stellantis invest in EV magnet startup in move to reduce China reliance
Reuters
Wed, November 8, 2023
(Reuters) - General Motors and Stellantis said on Wednesday they will invest in startup Niron Magnetics, part of a plan to develop electric-vehicle magnets without rare earths as the automotive industry aims to curb its reliance on China.
The automakers joined Niron's latest $33 million funding round and plan to collaborate to help develop permanent magnets built without rare earths, a step that would, if successful, reshape how the materials are used for the transition to EVs.
"Permanent magnets are the unsung heroes and essential components of countless parts of your vehicle," Niron CEO Jonathan Rowntree told reporters on a call. "Where they have the greatest impact for GM is in the drivetrain to their future EVs. Today, roughly 90% of the rare-earth magnet supply is dependent upon China."
The move follows China's announcement in October that it would require export permits for some graphite products, which are also used in EVs, to protect national security.
Financial terms of the Niron round were not disclosed by the companies, but a person familiar with the deal, who asked not to be identified, said GM invested $7 million and Stellantis $5 million.
"We believe Niron's unique technology can play a key role in reducing rare earth minerals from EV motors and help us further scale our North American-based supply chain for EVs," GM Ventures President Anirvan Coomer said.
Permanent magnets are essentially the motors of an EV, helping to transfer power into motion.
EV motors consist of parts typically made from rare-earth minerals like terbium, dysprosium, praseodymium and neodymium, which are expensive and currently processed almost entirely overseas.
"Making powerful magnets from plentiful commodity materials decouples new production from rare earth mine development and lowers overall environmental impact," Stellantis Ventures managing partner Adam Bazih said.
Minneapolis-based Niron said it believes its iron nitride magnet - which it has branded as a Clean Earth Magnet - is more magnetic than a traditional permanent magnet made with neodymium and praseodymium.
"There's a lot of manufacturing steps and a lack of price transparency in this industry with rare earths, given the concentration of supplies in China," Niron Senior Director Tom Grainger said.
The deal comes despite GM's 2021 agreement to buy rare-earth magnets from MP Materials. MP has struggled to refine its own rare earths in California, but has been building a magnet facility in Texas.
(Reporting by Nathan Gomes in Bengaluru and Ernest Scheyder in New York; Editing by Ben Klayman and Matthew Lewis)
Wed, November 8, 2023
(Reuters) - General Motors and Stellantis said on Wednesday they will invest in startup Niron Magnetics, part of a plan to develop electric-vehicle magnets without rare earths as the automotive industry aims to curb its reliance on China.
The automakers joined Niron's latest $33 million funding round and plan to collaborate to help develop permanent magnets built without rare earths, a step that would, if successful, reshape how the materials are used for the transition to EVs.
"Permanent magnets are the unsung heroes and essential components of countless parts of your vehicle," Niron CEO Jonathan Rowntree told reporters on a call. "Where they have the greatest impact for GM is in the drivetrain to their future EVs. Today, roughly 90% of the rare-earth magnet supply is dependent upon China."
The move follows China's announcement in October that it would require export permits for some graphite products, which are also used in EVs, to protect national security.
Financial terms of the Niron round were not disclosed by the companies, but a person familiar with the deal, who asked not to be identified, said GM invested $7 million and Stellantis $5 million.
"We believe Niron's unique technology can play a key role in reducing rare earth minerals from EV motors and help us further scale our North American-based supply chain for EVs," GM Ventures President Anirvan Coomer said.
Permanent magnets are essentially the motors of an EV, helping to transfer power into motion.
EV motors consist of parts typically made from rare-earth minerals like terbium, dysprosium, praseodymium and neodymium, which are expensive and currently processed almost entirely overseas.
"Making powerful magnets from plentiful commodity materials decouples new production from rare earth mine development and lowers overall environmental impact," Stellantis Ventures managing partner Adam Bazih said.
Minneapolis-based Niron said it believes its iron nitride magnet - which it has branded as a Clean Earth Magnet - is more magnetic than a traditional permanent magnet made with neodymium and praseodymium.
"There's a lot of manufacturing steps and a lack of price transparency in this industry with rare earths, given the concentration of supplies in China," Niron Senior Director Tom Grainger said.
The deal comes despite GM's 2021 agreement to buy rare-earth magnets from MP Materials. MP has struggled to refine its own rare earths in California, but has been building a magnet facility in Texas.
(Reporting by Nathan Gomes in Bengaluru and Ernest Scheyder in New York; Editing by Ben Klayman and Matthew Lewis)
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