Volkswagen targets record 9% rate of return by 2030 despite crisis
15.11.2026,
Volkswagen chief executive Oliver Blume has set ambitious targets for his struggling carmaker, telling Germany's mass-circulation Bild newspaper that he wants to sell 9 million vehicles worldwide by 2030 with a 9% rate of return.
"We have never achieved that before in the history of the Volkswagen Group," Blume said, referring to the return on investment. Bild published the interview on Sunday.
The 9 million figure is just over the 8.98 million vehicles that the company delivered worldwide last year. For that year, the operating margin was 2.8%.
This year, the latest forecast suggests that at most 1% of sales will remain as operating profit.
In the interview, Blume also defended the carmaker's planned cuts of more than 100,000 jobs across the group. "That is not a radical blow of the kind that is sometimes written about," he said.
The company has initiated extensive cuts as it struggles with increasing Chinese competition, high costs, falling car prices and US tariffs.
Blume said the group was "spending billions, including on severance agreements." He added that personnel costs at German sites were "roughly twice as high as in other European countries."
The executive expressed optimism about the company's prospects in China, which he said is "not a lost market." Blume said VW was now producing there at Chinese costs. The car market in China has slumped by 20% this year, and prices have fallen 15% within two years, he said.
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